Gravity Layer — digital fashion for metaverses
Task
Launch the product and raise investment for NFT fashion infrastructure on-chain.
$230K
Venture raised
Winner (1st place)
Hackathon
Polygon (EVM)
Blockсhain network
My actions
We hired too fast and pivoted too slowly. Payroll burned capital before PMF. When metaverse hype faded, real demand was not there.
Outcome
Lesson: funding is not product validation. Hire after first PMF signals — not before.